About Dr. Beth Marcus
Beth Marcus is currently the CEO and Founder of Playrific, Inc., developers of apps kids love for premium kid-facing consumer brands.
Dr. Marcus is a respected tech-industry veteran; Marcus sold her first company, EXOS, creator of the SideWinder force feedback joystick, to Microsoft. More than 10 million units incorporating EXOS technology have been sold.
She is a serial entrepreneur, founding four other companies including Zeemote, Inc., where she designed, manufactured, marketed and licensed wireless controller technology and products for mobile devices.
Dr. Marcus has more than 30 technology and medical technology patents to her credit, has been extensively published, is a seasoned public speaker at venues such as CES, and is a respected business/ technology consultant.
As founder, investor, or advisor, she has helped guide more than 20 start-ups in a variety of industries, several of which have been acquired by publicly held companies such as LeapFrog and HTMedical.
Dr. Marcus holds a Master of Science and a Bachelor of Science in Mechanical Engineering from MIT, and has served as a faculty member in the Mechanical Engineering department. She received a PhD in Biomechanics from the Imperial College, London, where she was a Marshall Scholar.
